Najashi's philosophy

Black skin is dense, resilient, and deserves skincare specifically designed for it.

Black and mixed-race skin has specific needs: a tendency towards hyperpigmentation, more visible pores, and a skin barrier that needs to be respected before being nourished. The Najashi routine was designed in this order: first purify without aggressing, then balance, then deeply nourish. Three steps. One logic. Visible results.

Three steps, in the right order.

1 · Purify

The Qasil Mask deeply cleanses pores and brightens, 1 to 2 times a week.

2 · Tone

Rosewater rebalances pH and tightens pores, morning and evening.

3 · Feed

The Moringa Baobab Serum deeply nourishes and protects, daily.

The complete box set

The Queen of Sheba Routine - All 3 steps combined.

Want to start the complete routine without having to choose? The Queen of Sheba Routine set brings together the three essential treatments, Qasil Mask, Damask Rose Water and Moringa Baobab Serum, in a format designed for starting, giving as a gift or treating yourself.

Ideal for discovering Najashi or for integrating a complete ritual from the very first week.

Discover the box set

Consistency makes all the difference.

Two weeks of regular use are enough to see the first effects: more even skin tone, refined pores, better-hydrated skin. We recommend following the complete routine for 4 weeks before adjusting according to your needs.

  • Step 1 · Cleanse

    Qasil Purifying Mask

    1 to 2 times a week

    Qasil gently cleanses, unclogs pores, and brightens the complexion.

    Apply to damp skin, leave on for 5 to 10 minutes, then rinse.

  • Step 2 · Tone

    Damask Rose Water

    Morning and Evening

    Rebalances pH, tightens pores, and prepares skin for subsequent treatments.

    Spray onto clean face. Do not rinse.

  • Step 3 · Nourish and Protect

    Moringa Baobab Serum

    Morning and/or evening

    Moringa and Baobab deeply nourish and strengthen the skin's barrier.

    A few drops after rose water, alone or under a cream.

Adapt the routine to your rhythm.

Morning routine

  • Rose Water: spray onto clean face to tone and prepare skin for the day
  • Moringa Baobab Serum: apply 3 to 4 drops and massage in upward motions

In the morning, opt for lightness: rose water and serum are enough. The mask is reserved for evening or weekend care.

Evening routine

  • Qasil Mask: 1 to 2 times a week, on damp skin (5 to 10 min)
  • Rose Water: after the mask, to close pores and rebalance pH
  • Moringa Baobab Serum: a few drops to nourish overnight

Evening is the ideal time for the mask. Skin regenerates at night, so take advantage of this to apply a more generous layer of serum.

For what skin type?

The Najashi routine is designed for:

  • Black and mixed-race skin targeted active ingredients against hyperpigmentation and uneven skin tone
  • Oily and combination skin Qasil regulates sebum without drying it out
  • Sensitive skin formulated without fragrance, sulfates, or harsh ingredients
  • Mature skin the Moringa Baobab serum works on firmness and radiance